Personal finance is not that complicated.

Today my guest is Ms Helaine Olen.

Helaine is a former columnist for Slate. She was the host of the Slate Academy series the United States of Debt. Helaine is an expert on money and society with a deep understanding of public policy. She writes, speaks and consults on issues including Social Security, retirement, healthcare, student loans and women’s financial issues. She is also one of Business Insider’s “50 Women Who Are Changing the World,”

Helaine is the author of two books: Pound Foolish: Exposing the Dark Side of the Personal Finance Industry and The index card: Why Personal Finance Doesn't Have to Be Complicated. Today we will mainly talk about her books in the conversation.

Wu Zhijian’s Evidentialist Show is about information sharing on evidence based research in subjects such as economics, business, and finance. Due to industry regulations, we will not discuss any of Woodsford’s products on this podcast. All opinions expressed by podcast participants are solely their own opinions and do not reflect the opinion of Woodsford Capital Management or its affiliates. If you have any questions or suggestions, please feel free to contact us. You can find our contact details on